Work

Vivian Brand showreel 2023

Working with Vivian's small in-house team to visually showcase the scope of works produced in a year, highlighting the breadth of variation possible within one brand.

"We've significantly expanded our capabilities from motion design to video, to web design — all to reinforce a brand that healthcare professionals can proudly champion." Rishad Amarkhel Art Director

Overview

Working with Vivian's small in-house team to visually showcase the scope of works produced in a year, highlighting the breadth of variation possible within one brand.

Approach

We used a storyboard to define the scope of the content, refined this and then proceeded to motion design. Once we had the look we were after we applied a track that conveyed the energy and momentum required.

Ever since joining Vivian as a freelance motion designer, Trajan has been a trusted partner for our brand design team.

With the ongoing demand for project based motion work, he has significantly elevated our motion design capabilities — a crucial asset in the digital realm where capturing and maintaining attention is essential.

Trajan was instrumental in animating multiple UI components, typography, editing videos, and images to effectively convey Vivian's brand story and product value proposition.

He has also made impactful contributions to several design projects, including homepage design, GIFs for our campaigns and motion graphics for our brand videos.

Trajan has consistently delivered high quality designs that engage our target audience and enhance our brand narrative.